Continental Realty Corporation (CRC), a Baltimore-based real estate investment and management company with a portfolio of more than $2 billion, announced that Hunter Rief has joined the firm. Formerly a Director with Newmark in New York City, Mr. Rief brings more than nine years of diversified commercial real estate experience to his new role.

During his tenure at Newmark, Mr. Rief handled tenant representation and retail leasing responsibilities on a national scale. He has assisted retailers such as Amazon, Lululemon, Peloton, Lucid Motors, Watches of Switzerland, and luxury brand Kering with site selection strategy, LOI negotiations and final lease execution. He also worked as Real Estate Manager for the Switzerland based holding group, Richemont, and as Associate for the retail brokerage firm RKF in New York City.

Mr. Rief will work in the organization’s Baltimore and New York City offices, supporting Finance, Acquisitions, Investor Relations, and Retail Operations – all of the trades that touch CRC’s shopping center portfolio. His understanding of retailers’ site selection process, his extensive experience negotiating retail leases, and his longstanding relationships in the shopping center industry will be invaluable as CRC continues to purchase, lease, and manage shopping center assets in Continental Realty Fund V.

“We first recognized Hunter’s skillset, talent, and strong work ethic during a summer internship with CRC more than ten years ago. We have stayed in close contact with each other throughout his career, trading insights and advice. We are ecstatic to welcome him back on a full-time basis,” stated David Donato, Continental’s Senior Vice President of Operations. “His hiring reflects our confidence in his deep understanding of retail real estate markets throughout the United States. This, combined with the impressive relationships he has cultivated with brokers, retailers, and shopping center developers and owners, provides a solid foundation for Hunter to immediately add value to the organization. We are excited about Hunter’s ability to make significant contributions to CRC.”

CRC established a New York City office last year, timed with the hiring of Josh Dinstein, formerly of New York-based Garrison Investment Group, to oversee and manage retail acquisition activities, with an emphasis on establishing new relationships and strengthening existing ties within the capital markets and brokerage communities. Mr. Rief will assist Dinstein in this retail acquisition function.

“Continental Realty Fund V is actively targeting retail and multifamily properties in the Mid-Atlantic and Southeast,” Donato added. “As we finish investing for Fund V, it will be good to have another expert in retail properties on the CRC team.”

Continental Realty Corporation (CRC) is focused on acquiring value-add retail and multifamily properties located throughout the Mid-Atlantic and Southeast regions of the United States. Headquartered in Baltimore and founded in 1960, CRC is a full-service commercial real estate and investment company. The privately-owned firm owns and manages a diversified portfolio of retail centers consisting of more than five million square feet of commercial space, as well as nearly 10,000 apartment homes. Positioned throughout the Mid-Atlantic and Southeast regions, the portfolio's value exceeds $2 billion. For additional information, visit www.crcrealty.com