New Enterprise Associates Join $7M Series A for IFTTT
IFTTT has raised a $7 million Series A to further fund its mission to enable everyone to take creative control over the flow of information. The round is led by Andreessen Horowitz and includes participation from NEA and Lerer Ventures.
IFTTT is a service that lets you create powerful connections between web applications with one simple statement: if this then that.
“The amount of information, number of apps, applications, and connected internet devices we use will only continue to grow,” said IFTTT CEO Linden Tibbets. “We develop intuitive interfaces that simplify the web and steward a brand that people love and trust. In giving people the ability to creatively control an increasing flood of information, countless hours will be saved, new solutions will be unlocked, and we will help people focus on the interactions that matter most.”
Launched in December 2010, IFTTT has added over 50 Channels to its platform including App.net, Box, Dropbox, Facebook, Foursquare, Google Drive, Instagram, LinkedIn, Salesforce Chatter, SkyDrive, Tumblr, and Twitter.
In June 2012 IFTTT made its first foray into the physical world by introducing two Channels for Belkin’s WeMo devices. IFTTT has since introduced the Withings Body Scale, the Withings Blood Pressure Monitor, and ThingM’s new blink(1) USB status light.
“While we are more connected to the internet than we’ve ever been before, we are also ever more siloed in our usage of web applications,” said John O’Farrell, Andreessen Horowitz partner. “IFTTT has achieved remarkable traction by enabling the average person to create simple yet powerful connections between their web apps. We are excited about IFTTT’s future and are looking forward to helping Linden and his team scale their business.”
The company aims to continue simplifying its design, extend its service onto mobile devices in unexpected ways, and open a Channel Platform for developers and brands to build directly on top of IFTTT. To accelerate its efforts, IFTTT is seeking creative, adventurous, and hardworking people to join in building its revolutionary product.
With this funding, John O’Farrell joins IFTTT’s Board of Directors. Read John’s blog on the IFTTT investment here: ADD LINK TO BLOG POST.About IFTTT
IFTTT (pronounced “gift” without the “g”) is a service that lets you create powerful connections with one simple statement: if this then that. You can create and share connections (called Recipes) between over 50 web applications including Dropbox, Etsy, Facebook, Foursquare, Instagram, and YouTube. Over 2 million Recipes have been created and over 70,000 have been publicly shared on IFTTT. In all, IFTTT Recipes have successfully run over 600 million times.
Based in San Francisco, California, with an office on Market Street and 5th, IFTTT employs eight full-time staff and one part-time teacup pomeranian. http://ifttt.com
About Andreessen Horowitz
Andreessen Horowitz is a venture capital firm that provides seed, venture and growth-stage funding to the best new technology companies. Founded by Marc Andreessen and Ben Horowitz, Andreessen Horowitz helps entrepreneurs become successful CEOs and build important and enduring companies. Its investing partners are Marc Andreessen, Ben Horowitz, John O’Farrell, Scott Weiss, Jeff Jordan, Peter Levine and Chris Dixon, all widely recognized experts in the creation, scaling and operation of high growth technology companies. The firm has $2.7 billion under management across three funds. Among its 170 investments are Airbnb, Apptio, Box, Fab, Facebook, Foursquare, GitHub, Jawbone, Lytro, Pinterest, Quirky and Twitter. The firm was established in June 2009 and is located in Menlo Park, California. www.a16z.com
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