Thanks Greg and good morning. The approach we've taken with today's earning report is intended to provide you greater visibility into how we're managing our business and also how you should be assessing our progress over the longer term.
For several reasons in particular that we've arrived at an important inflection point in the transformation of our business to a mature growth company. We feel the time is right to provide detail on our long-term strategy, the drivers for our business and expectations for our performance in certain key areas.
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