Global digital marketing agency Jellyfish announced today that, after a successful year-long DoubleClick partnership and campaign, it has been named the Digital Agency for leading education and career training organization Lincoln Technical Institute, focusing on Paid Search.
Jellyfish is now working with Lincoln Tech to help them reach new students with a comprehensive, data-driven digital marketing strategy comprising paid search, website development, Google Analytics and DoubleClick support.
"We'll be providing best-in-class service to Lincoln Tech helping them fulfill their mission shaping the nation's workforce for careers that build America," says Kevin Buerger, executive vice president and managing director of Jellyfish US. "Our DoubleClick partnership has grown to include paid search, analytics and web, showing just how important a seamless digital strategy is for organizations in today's marketplace. A key part of our ongoing strategy will be building on our unique relationship with Google to reach prospective students online and have a meaningful impact on the success of Lincoln Tech."
Lincoln Tech helps their students get the education, experience and entry into some of the most in-demand 21st century careers including, automotive, skilled trades, healthcare, culinary and cosmetology through accredited, hands-on career training programs at 23 campuses across the United States.
Founded in 1999, Jellyfish (www.Jellyfish.net) is the world's biggest boutique global agency, creating world class digital strategy and execution on a foundation of innovation, transparency and continual training. Jellyfish has offices across the U.S., Europe, and South Africa, and nearly 400 employees worldwide. The company provides a full suite of award-winning technology and talent to deliver paid search, SEO, social media, display, email, analytics, optimization, creative and development solutions. Jellyfish is the proven leader that understands how the convergence of marketing channels, platforms and devices can be used effectively to create an overall winning strategy, and the perfect digital journey for their clients. This position is recognised with a slew of industry awards, including the prestigious Performance Agency of the Year Award at the Drum Search Awards.
ABOUT LINCOLN EDUCATIONAL SERVICES CORPORATION
Lincoln Educational Services Corporation is a leading provider of diversified career-oriented post-secondary education. Lincoln offers recent high school graduates and working adults career-oriented programs in five principal areas of study: automotive technology, health sciences, skilled trades, business and information technology, and hospitality services. Lincoln has provided the workforce with skilled technicians since its inception in 1946.
Lincoln currently operates 23 campuses in 14 states under four brands: Lincoln Technical Institute, Lincoln College of Technology, Euphoria Institute of Beauty Arts and Sciences, and Lincoln College of New England. Lincoln also operates Lincoln Culinary Institute in the state of Connecticut.
For more information, go to www.lincolntech.edu.