Under Armour: Too Bearish

9/20/17

Doesn't seem like a day passes that negative reports aren't published regarding Under Armour (UA, UAA) and the fate of athletic apparel and shoes. Not surprisingly, the stock trades near multi-year lows and is approaching the 52-week low of $15.92.

The market value is only a meager $7.5 billion questioning any thesis that Under Armour will fall even lower with annual sales topping $5 billion. In fact, my investment thesis thinks the market constantly reviews the wrong metrics when valuing the stock.

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