Jennifer Quinlan Wants To Build On r2i’s ‘Great Foundation’

Jennifer Quinlan

One of Baltimore’s larger homegrown digital agencies had a leadership change in late June, when Jennifer Quinlan became the new CEO of R2i. In an interview this week, Quinlan said conversations about taking the top job at the Inner Harbor-based digital marketing agency unfolded over several months, and the opportunity to take the helm became more and more interesting over time. Eight weeks into the role, Quinlan said she sees an existing culture and track record at the 14-year-old agency that can serve as the basis for further growth.

“There’s a great foundation with R2i that we will be able to leverage and build from,” she said.

The Baltimore-based agency saw growth in recent years through acquisition, and now has additional offices in New York, Seattle and Silicon Valley. It also has established work implementing marketing technology and building a digital presence for companies and organizations in sectors including B2B, nonprofits, healthcare and higher education.

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