Edtech Startup Unbound Concepts Acquired by Certica Solutions

Baltimore edtech startup Unbound Concepts was acquired by a Massachusetts-based company that makes an education data platform for K-12 organizations.

With the deal, Certica Solutions is set to add the capabilities of Unbound’s app, called Artifact, to its offerings. Terms were not disclosed.

Founded by former teacher Katie Palenscar, Artifact is designed to make it easier for teachers or parents to search for books for students to read. The app uses machine learning with info like themes and literary elements that go beyond a summary, Technical.ly reported. There are more than 700 such attributes — or “artifacts” — within the app’s system. The company maintained a free app for classrooms, while establishing partnerships with publishers like Houghton Mifflin Harcourt and Baker & Taylor, as well as edtech platforms.


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