Merkle Wins Big at 2017 American Business Awards


COLUMBIA, Md.--(BUSINESS WIRE)--Merkle (, a leading technology-enabled, data-driven performance marketing agency, announced that the company has been honored with six Stevie Awards. The American Business Awards is the nation’s premier business awards program honoring organizations of all types and sizes for outstanding performance in the workplace worldwide. More than 3,600 entries were submitted to the 2017 American Business Awards and over 190 executives participated in judging nationwide.

At the 15th Annual American Business Awards, Merkle received two Gold Stevie Awards for Best Newsletter of House Organ/Publication for its Dossier and for Best Advertising, Marketing, and Public Relations for In addition to the Gold Stevie Awards, Merkle’s marketing programs took top honors in four of the following categories:

  • Silver Stevie Award for Internal/Employee Communication: Merkle Insight: Presenting for Video
  • Silver Stevie Award for Online Marketing Campaign of the Year: Merkle’s Digital Bowl Report
  • Bronze Stevie Award for Online Marketing Campaign of the Year: Merkle’s 2016 Webinar Series
  • Bronze Stevie Award for Branded Content Campaign of the Year: Digital Marketing Report

“We are thrilled to be recognized by the American Business Awards for a fourth consecutive year. We are deeply committed to developing thought leadership-based marketing campaigns that have significant impact on our business. Receiving the esteemed Stevie awards is a great recognition of the programs’ success,” said Dalton Dorné, SVP, marketing, Merkle.

"Each year the judges find the quality and variety of the nominations to be greater than the year before. The 2017 competition was intense and every organization that has won should be proud," said Michael Gallagher, president and founder of the Stevie Awards.

Marketers can learn more about Merkle’s thought leadership and the recently released Marketing Imperatives in Merkle’s 2017 version, The Activation of People-Based Marketing.

About Merkle

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 25 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. When combined with its strength in performance creative and media, Merkle creates customer experiences that drive improved marketing results and shareholder value. M1, Merkle’s end-to-end, people-based insights, planning, and activation platform, enables clients to target known individuals and reach them across media and channels, throughout the customer life cycle. With more than 4,100 employees, Merkle is headquartered in Columbia, Maryland with 16 additional offices in the US and 8 offices in Europe and Asia. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit

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